UP Magazine Cover Shoot Madrid

Up Magazine on my desk

One month has passed after my first cover of UP Magazine was published. I am proud that I had the opportunity to shoot another cover for the magazine. Over the years I have been working with them in various jobs. Having to shoot the magazine covers lately is really exciting and means a lot to me. If you happen to travel on a TAP flight this month, don’t miss out to give a look at the magazine.


UP Cover 128
UP Magazine Cover Madrid


Art Director: Raquel Porto, mais2designers.com
Photographer joaocarlosphoto.com, assisted by Jorge Gonçalves, Petko Angelov
Model Beatriz, centralmodels.pt
Stylist Paulo Gomes
Make-up Sara Menitra, @saramenitramakeup, makeupby@illamasqua
Hair Helena Vaz Pereira, for griffehairstyle.com 
Post-production Fernando Martins
UP Magazine June 2018

The concept

Velasquez, Goya, Dalí, El Greco, Miro, Picasso! To cite just six of the Spanish geniuses who gave us precious works of art that Madrid cares for and exhibits proudly in its fantastic museums.

We chose Guernica, the celebrated painting painted in only 35 days by Pablo Picasso in honor of the Basque city bombed by the Nazis with the support of General Franco on April 26, 1937. This oil painting of 3.49 x 7.7 meters is a statement against war, a manifesto against violence, a masterpiece that reflects all the inhumanity and brutality of armed conflict. Guernica was painted in Paris, spent many years at the MoMA in New York and since 1992, lives in the Museo Reina Sofia in Madrid, but until July 29, it will be at the Picasso Museum in Paris in a large exhibition, documents and iconographic sources that led the Master to create this one of the most famous paintings in the world.

museoreinasofia.es \\\ museepicassoparis.fr


The painting of the painting

To recreate the sometimes subtle, sometimes dense, black, white, and gray of Picasso, we brought from London the award-winning makeup artist Sara Menitra. Renowned for the excellent make-up feature film, Couple in a Hole, with which Kate Dickie won Bafta Scotland for Best Actress. The multi-cast Angry Indian Goddesses, and for other films where she worked with Adil Hussain, Benedict Cumberbatch, and Ewan McGregor, among other stars. Fascinated by the human body, where she developed complex visual effects, Sara accepted our challenge. For more than four hours, the concentration between the references of Guernica, a panoply of brushes, bases, shadows and the patient Beatriz. Picasso said “we should not be afraid to invent anything”, and that’s what we did. Finally, we were very happy to see the final result.


by Paula Ribeiro

June’18 | Making Of UP Magazine 128 by Francisco “Chico” Rodrigues


Some of my friends that were flying with TAP the last week noticed my cover and sent some lovely feedback.

The Gear

For the gear junkies, I shot with Fujifilm GFX-50 S and GF120mm F4 Macro lens. I used Profoto B1 Studio Flash with a Westcott Rapid Box plus a reflector for the model. On the background, I used four lights to assure that it was white all the way. Background lights used: 2x SMDV – BRiHT-360 TTL and two of the oldest but dear Elinchrom lights that I have.