We created a dress made out of photo albums just for this shoot — it was going to be the center piece of the shoot and had to look amazing. It was built from scratch by very talented people: Li Francisco and the Koy Lab team and took a lot of time, talent and effort.
The dress was big, heavy and fragile so we needed to handle it with extreme care and it took us some time to disassemble/assemble and move it from one location to the other. Luckily I was working with an extremely talented model and team and everything turned out fine in the end.
We shot that first location (more on that later) and after a quick lunch, we moved to the second location of the day — the main room of the theater. It was a beautiful room, but a very big one, so lighting would be a challenge. This is my lighting setup with some BTS images:
I used the Westcott 5′ Pro Signature Octabank, along with a Profoto Beauty Dish, aka a White Softlight Reflector. For fill, I added a Westcott 7′ Silver Parabolic Umbrella and a Profoto silver reflector.
For tripods, I used a Brian and an Eddie from 3 Legged Thing.
The images were being featured at Photokina at the Koylab booth and then at the Sandisk Booth during my speaking time slots . Where I talked about this project and shot a BTS video in 4k Video shot on a Samsung Galaxy 5 .